As the then market leader, Ballard Power (Nasdaq: BLDP) determined soon after taking up its fuel cell activities that there was no way it could compete in the transportation sector. The upfront investment that such a move required was just too great. A decision was made to outsource these activities to AFCC, a Daimler-Ford joint venture
In early July, the first Model 3 cars finally left Tesla’s factory, an occasion that resulted in great enthusiasm among analysts and shareholders alike. Initial production was limited to 30 units – 20 for employees and 10 for test drives. Custom-made versions, maybe? It doesn’t look like actual series production, but the event was an effective PR tool to launch the new mass-produced electric vehicle.
In the future, high-temperature fuel cells should pave the way for new energy solutions in emerging countries. At least, this is the plan of several Indian investors who founded mPower in November 2015. Trusting in the SOFC know-how of Fraunhofer’s IKTS and the interconnects by Plansee, they want nothing less than to set out from Dresden and revolutionize the energy world.