Upscale Fuel Cell Market

Lexus
© Lexus

The core market of Toyota’s luxury brand Lexus has been Asia; in Europe, it sold merely 70,000 cars last year. Despite the headwinds, Lexus is increasingly becoming a serious alternative for many buyers, even though – or maybe precisely because – 98 per cent of its vehicles are hybrids. Alain Uyttenhoven, head of Lexus Europe, said: “When customers come in to pick up their Lexus

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EQ – New Daimler Brand for Electric Vehicles

EQThe Paris Motor Show seemingly went all-out electric: There hadn’t been so many electric vehicles at one single trade show for a long time. From Oct. 1 to 16, 2016, Opel showcased its Ampera-e (500-kilometer or close to 311-mile range; priced at EUR 39,000), the “currently hottest rod from Germany,” as car blogger Fabian Messner put it. Renault showed the Zoe with a large 41 kWh battery. And VW announced a battery storage unit for its e-Golf with an increased capacity.

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